Lenovo Olympic Torch Backgrounder

Lenovo designed the 2008 Beijing Olympics torch. I wrote this backgrounder for journalists writing about the torch.

The Beijing 2008 Olympic Torch:
Lenovo Design Center Infuses Sleek, Modern Torch with Symbols of Traditional Chinese Culture

Lenovo designed the torch for the Beijing 2008 Olympic Games, which its designers have named The Cloud of Promise. Torchbearers in the Olympic Torch…

Tencent Speech at Harvard Business School

Steven Chang speech to Harvard Business School
May 21, 2016

Good afternoon, ladies and gentlemen. Greetings to Professor Ramon Casadesus-Masanell, Professor John Deighton and all of Tencent’s marketing partners who are with us today. I’d like to note that I feel a certain kinship with Professor Casadesus-Masanell, as we are both alumni of the Kellogg Graduate School of Management at Northweste…

OtterBox Speech

I wrote this speech in 2015, announcing the launch of OtterBox protective cases in China.

Ladies and gentlemen, thank you so much for joining us here today as we announce our plans for the launch of OtterBox in China. As the managing director of OtterBox Asia Pacific, it is my privilege to introduce the company to the Chinese media. Before I begin my presentation, allow me to take a moment to…

Press Release on New Dell Computers

I wrote this press release on Dell's new line of Inspiron notebooks in 2016.


Dell Launches World’s First 17 Inch 2-in-1 and a New Series of High-Performance Inspirons, Offering Brilliant Design and Affordable Luxuries

New devices are introduced at Computex 2016, where Dell won
five awards for its products’ excellence in design

• 3x battery life and faster graphics, ideal for…

Tencent World Cup Press Release

This is a press release I wrote in 2014 regarding Chinese Internet giant Tencent's efforts to bring the excitement of the games to millions of handset users in Chins.

Tencent Mobile Platform Shows its Muscle in World Cup Coverage

Tencent Enlists a Host of Celebrities to Cheer on the Kick-off to the World Cup;
Attracts More than 50 Leading Advertisers

Tencent, China's…

AmorePacific Backgrounder

My client, BRC Imagination Arts, designed a visitor center for Korea's largest cosmetics company. The backgrounder was written to familiarize journalists with the center.

AmorePacific’s Story Garden

AmorePacific (KRX: 002790) is Korea’s largest skincare company, one of the top 20 in the world and poised to be among the top 10 by 2020. Its hallmark is luxurious skincare and cosmetics products…

Huffington Post prints excerpt from Behind the Red Door

It's from the Homosexuality chapter and deals with the phenomenon in China of "homowives" (tongqi), women who discover their husbands are gay, and find themselves trapped in a loveless marriage. Please check it out.…

Great review in Taipei Times

This was a nice surprise for me this morning -- Taiwn's best-read newspaper wrote a glowing review of Behind the Red Door: Sex in China.

Here's an excerpt

Behind the Red Door is an outstandingly fine survey, equally thorough in its analysis of historical and contemporary phenomena. Nothing, it seems, is left unexamined — prostitutes are interviewed and couples questioned about their pre-mari…